What we do




QUALITATIVE
Fully trained qualitative practitioners, skilled in conducting:

• Focus Groups
• Depth interviews
• Personal interviews

We aim to get to the root of ideas using a full range of non directive and probing techniques. Presentations are designed to provide insightful objective based recommendations


QUALITATIVE → QUANTITATIVE
We can help, when necessary, with the transition from qualitative to quantitative by advising on a questionnaire design based on our findings